I started Insurance Blog by Chris™ because I have a passion for insurance. Here at the blog, our job is to educate and inform people about the best insurance for them. Since then, we have grown into national brands with a large team of researchers helping people understand all forms of insurance.

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Written by Chris Huntley
Founder of Huntley Wealth & Insurance Services Chris Huntley

Rachael Brennan has been working in the insurance industry since 2006 when she began working as a licensed insurance representative for 21st Century Insurance, during which time she earned her Property and Casualty license in all 50 states. After several years she expanded her insurance expertise, earning her license in Health and AD&D insurance as well. She has worked for small health insu...

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Reviewed by Rachael Brennan
Licensed Insurance Agent Rachael Brennan

UPDATED: Nov 22, 2021

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What’s New in 2021 for Costco Life Insurance 

As we attempt to overcome the challenges and adapt to life during a pandemic, never has life insurance been more critical. How has Covid-19 affected life insurance policies? We take a deeper look at Costco’s Life Insurance plan and find out.

How Has Covid-19 Affected Costco Life Insurance?

Costco Life Insurance has evolved to cover death resulting from Covid-19. Despite the virus’s relative newness, there is no way to predetermine how, if, or when a loved one will succumb to it. Costco Life Insurance recognizes this and backs you accordingly. 

Even if life in a pandemic is uncertain, your future remains financially secure. 

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New Products or Changes 

While Costco has altered its life insurance plan to accommodate people with Covid-19, the product otherwise remains the same. 

Costco’s Term Life Insurance is backed by Manulife and includes five- and ten-year coverage options. It requires that prospective customers undergo a medical test, but the insurance premium ultimately covers the examination fee. 

Costco Life Insurance in the News 

Costco Life Insurance has not been at the forefront of the news in 2021, focusing instead on its mask blueprint, curbside pickup, and pet, home, and car insurance. However, there has been some media coverage of its insurance policy. 

An independently-written comprehensive overview of Costco’s life Insurance policy is available for prospective clients. 

Costco’s Term Life Insurance policy has also received favorable reports recently. 

2021 Latest Costco Life Insurance Reviews  

Reviews of Costco’s life insurance policy, found it was affordable and had competitive rates, as well as the ability to customize your insurance plan. 

Uniquely, Costco Life Insurance decreases the premium you pay. This premium stabilizes in year six and remains consistent afterward. 

Pros included: 

  • Clients can cancel any time without hidden fees or penalty charges 
  • The application process is quick and uncomplicated
  • Clients who are already Costco Exclusive Members get extra benefits 

They further found that the cons were: 

  • Term Life policy is the only policy available
  • Only ten-year and twenty-year life insurance options to choose from 
  • Requires a medical exam 

Other reviews were less favorable. While members who opted for Costco Life Insurance saved significantly, the limited customization of offers appeared severely restrictive. 

Pros included: 

  • 10% discount for established Costco Members
  • Discount may increase to as much as 30% based on term and degree of coverage selected
  • Executive Members save a further 5% on premiums
  • Supported by Manulife

However, cons included: 

  • Limited choice
  • Premium increases dramatically once the term comes up for renewal
  • Minimal additional benefits
  • The ability to customize and the length of the plan is restrictive.

Overall, Costco Life Insurance customers report that they were satisfied with Costco’s Life Insurance Plan, even if the options are limited. With Covid-19 continuing to dominate our lives, more people will be exploring life insurance options in the coming months.

My husband loves all things Costco, in fact, he calls Costco his ‘mistress’ (yuck)!

But there’s one thing I’ve instructed my husband never to buy from Costco…

Life insurance.

Here’s the problem with Costco life insurance: No Variety!

They’ve got 100 choices of wine & beer, but only 1 life insurance company to choose from… and that’s a big problem.

Read on to find out why… PLUS two other problems. I’ll also tell you what you should do instead, if you want the absolute lowest life insurance rates.

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The “Costco Life Insurance Exclusive Offer”

costco life insurance review logo, Large red uppercase Costco lettering on top with three blue line under the C and O, with Wholesale in all caps in the same blue color

Ok Costco, now you’re in my wheelhouse!

… you’ve got me wondering, “What can Costco offer my clients that I can’t?” 

In a word or two, not much!

Here’s the FIRST problem:

Costco life insurance is not like the Costco produce section where you have dozens of choices.

Costco only offers coverage from 1 company: Protective Life Insurance

Sure Protective is a very good carrier – I should know, because they are one of the companies we are contracted with, so we quote them and sell their products all the time.

…BUT…and this is one BIG BUT! Is Protective really the best choice for everybody?

Nope, it sure isn’t!

Protective sometimes offers (but not usually) the lowest price.

Compare Rates Now!

Did you know even a few bucks per month difference can mean a $720 increase over the life of a 20-year policy?  YOU WANT the best deal, and Protective doesn’t always have it.

What is it about Costco, the enormous warehouse store, that makes me open my purse and hand over my debit card time and time again?

Costco Life Insurance, Your Health & Personal Circumstances

There are actually many great things about Costco’s life insurance company, Protective Life Insurance.

They are rated A+ with most financial rating companies.

That’s a very good start.

They also are among our better-than-average aggressive carriers.

This means they are willing to consider coverage for folks with health issues.

Would I sell Protective products to my clients? You bet! 

I take them into account every time I run a quote.  But that doesn’t mean that I would ever consider selling ONLY Protective Life Insurance to ALL my clients.

Why not?

Because many other companies offer better approvals with particular health issues and personal circumstances! 

As an independent agent, people come to me to help them choose the best company with the best product that best meets their specific needs.

The catch here is that all people are NOT all created equal – that’s for sure! For example, I am a fluffy redhead with type 2 diabetes; my husband is of average build, with sleep apnea and a birthday in 3 months; our son-in-law is in his late 30’s with high blood pressure; my dad has heart disease, and my next-door neighbor quit smoking 18 months ago.

Armed with actuarial tables drawn from the company’s claims history, the underwriter will place you in a risk class based on the likelihood that you will expire before your policy matures, thus forcing the company to take a loss on you. Bankrate.com Top 10 Health Hazards for Life Insurers

Now you may be asking yourself right now “So what?”.

Life Insurance Companies Approach Underwriting Differently

Well, in each of these cases above, Costco life insurance is probably NOT the best choice since Protective doesn’t offer the most aggressive premiums for these particular circumstances.

Each one of the life insurance companies we deal with has its own strengths.

That’s why it’s so important to use an independent agent, because we have access to an extensive database that enables us to pinpoint the best possible rates for you. So let’s see how Protective stacks up in regard to common health concerns:

Protective Life Insurance and Smokers

Smoking: Obviously, all insurance companies charge much less if you don’t smoke. But what if you smoke cigars, a pipe, or you are an E-cigarette user?

Well, in that case, you better not call Costco. Protective will rate you as a SMOKER. Smokers can expect to pay double or more for their premiums!

If, however, you use an independent agent, like Huntley Wealth Insurance, we can place you with a company that could give you a non-smoker rating, despite your use of tobacco products!

Quit Smoking? Good for you! But don’t call Costco if you quit between 1-2 years ago. Protective will not rate you as well as some other carriers, which means higher prices!

RELATED: Check Sample Life Insurance Rates by Age (No Personal Info Required)

Protective Life Insurance and Mental Health

PTSD and Social Security Disability: That’s a tough issue with all life insurance companies. A few will consider you on a case by case basis but, unfortunately, not Protective.

If this is your situation, you should give us a call, and we will run a quick quote with the carriers most likely to offer you coverage.

Depression: Lots of people struggle with this or other mental conditions, and you’d never even know it. If this is you, please don’t just apply through Costco, as you will miss out on a more cost-effective offer from other carriers.

Additional Costco Articles:

Costco Auto Insurance Review

Does Costco Have Good Deals On Auto Insurance

5 Reasons To Be Aware Of Discount Auto Insurance From Costco

​Protective and Personal Circumstances

Nearest Age: Protective uses your nearest age (as do most other carriers) to determine the price you will pay. So, since my husband has a birthday in 3 months, he is already being priced as 1 year older than his actual age.

Some carriers use actual age, such as Prudential and Mutual of Omaha, so they may be a better choice for folks nearing a birthday!

Family History: Protective guidelines don’t allow clients to get the best rating if they have a parent or sibling with a history of cardiac disease or certain cancers. They will offer those clients the second best rating, which means a higher price for coverage.

Some carriers don’t downgrade a client unless the family member in question died of the condition. A good independent agent will steer you to the insurer that will give you the best rating.

This means you will save money, despite your family history.

Protective and Other Common Health Conditions

Sleep Apnea: My husband has sleep apnea. It’s a common but serious ailment that requires treatment. You will do better with another carrier for this condition as Protective is pretty strict about compliance.

GERD with Barrett’s Esophagus: GERD stands for Gastric Esophageal Reflux Disease. It may be severe enough that cellular changes occur in the cells of the esophagus, which may result in a precancerous condition called Barrett’s Esophagus.

So this is why doctors tell you not to ignore your heartburn. It can actually become quite serious! This is another condition better covered by another insurance company.

Since Protective is not as aggressive in regard to this condition as some of the other companies we use, this would be another example of why you should watch out for Costco life insurance.

The result is higher premiums.

Type 2 Diabetes: According to the CDC, over 29 million people in the USA have diabetes, so this is a disease that impacts many of us.

If you have type 2 diabetes, do not turn to Costco for the best-priced life insurance. Protective is not the most aggressive carrier when it comes to this condition.

Prostate Cancer: Another very common disease, but not one best suited for coverage from Costco. You will need a skilled independent agent to find the very best product for you.

Service…And Why You Should Compare Rates

Here’s another issue with Costco life insurance & Protective.

Call them up and you’re going to get a call center.

Call up Huntley Wealth, and you’ll get one of only a handful of our warm & friendly agents. We’re smaller, so we can provide better, more customized service.

So, before you add life insurance to that Costco cart piled high with great bargains, remember, life Insurance needs more review than your trip down the aisle of a busy store will allow.

RELATED: 5 Critical Tips You Must Know Before Buying Life Insurance

Before you apply for a Protective policy through Costco, please do yourself a favor, and call your favorite independent life insurance professional.

We can target the perfect insurer for your individual needs and this translates into substantial savings!

I’m a mom and grandmother with a family I love very much.

Needless to say, there are a number of people I need to think about when it comes to life insurance.

If something were to happen to me, my beneficiaries will be completely taken care of. So I am well aware of the needs and concerns of families and how diverse the circumstances can be.

As independent agents, we have access to dozens of the best life insurers.

Have questions or need some advice? No problem!

We are here to serve you and not the life insurance companies. We build long term relationships with all our clients and specialize in high-risk life insurance for pre-existing medical conditions.

So if you have specific needs we are well equipped to give you sound advice.

Call Huntley Wealth and Insurance Services today at 888-603-2876 today. We can help!